Greetings from Sweden. This is Mike and we have arrived here in Annika’s hometown of Bro and have a busy week ahead of us. The third annual ANNIKA Cup, a golf event that the ANNIKA Foundation started to give the top 12 Swedish junior girls a chance to play a spirited team competition takes place this week….amongst many other things. For those of you who thought our girl has slowed down, or simply came here to enjoy the wonderful Swedish summer…….think again!
Here is a little peek at her schedule the next eight days…….
· Monday
o In the morning, the ANNIKA Cup Foursome matches begin at Bro Balsta Golf Club.
o Annika is hosting a sponsor clinic at a neighboring course, Bro Hoff Golf Club.
o We will quickly change into formal attire and go meet with the King and Queen of Sweden at their Castle, where they will present her with a lifetime achievement award for all she has done for Sweden. This is the second time she will be honored by the Royal Family.
o ANNIKA Cup Singles Matches continue in the afternoon at Bro Balsta Golf Club.
· Tuesday
o Early in the morning, Annika is the guest at a local business meeting at Bro Balsta Golf Club.
o She has a meeting with the Swedish Golf Federation.
o Media Training for the 12 participants in the ANNIKA Cup.
o Press conference for the event and other ANNIKA brand business endeavors.
o Individual interviews with local and national media.
o Lunch with the juniors.
o Photo shoot with the juniors.
o Practice with the juniors.
o ANNIKA Cup dinner and prize ceremony.
o ANNIKA Cup Sponsor Am-Am awards dinner.
· Wednesday
o Annika will host a Cutter & Buck Day (C&B) near Stockholm.
§ Q&A with Conference delegates regarding the launch of the ANNIKA Collection in Sweden.
§ Internal meetings with the C&B team.
§ Key account meet & greet.
§ Lunch with the group.
· Thursday
o ANNIKA Team and potential tournament sponsor meetings.
o We have a separate business meeting in the afternoon about an exciting possibility.
· Friday
o We fly to the southern part of Sweden in the morning.
o Annika will visit a new course the Swedish PGA owns and participate in the “Grand Opening.”
o Lunch with Swedish PGA.
o Meet & greet with Swedish PGA key employees, members, sponsors, etc.
o Opening Ceremony with Annika.
o Dinner
o Flight back to Stockholm.
· Saturday
o Reopening Ceremony of “Sorenstam’s Corner,” a section of Bro Balsta Golf Club that honors Annika and Charlotta and their accomplishments in golf.
o Fly to Switzerland for meetings and Annika’s participation in the presentation the governing bodies of golf are making to the International Olympic Committee (IOC) to try and get golf into the 2016 Olympics.
· Sunday
o Rehearse for Annika’s participation in the presentation to the IOC.
o Dinner with the team.
· Monday
o Annika will join Tim Finchem, Colin Montgomerie and the top governing bodies of golf for their presentation to the IOC.
o Other business meetings in the afternoon.
· Tuesday
o Fly back to the US.
Mixed into this schedule will be time with family, friends, and of course the daily business e-mails that are the norm. We also hope to enjoy the taste of a few Swedish traditions…..such as meatballs and goodies (candy)……but not too much.
Take care and have a great week!
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GOOD HEAVENS!!!! I couldn't keep up that schedule and I'm not pregnant. I don't know how you two do it!! All my best to you both. Enjoy the trip and safe trip home.
Posted by: Eileen | June 07, 2009 at 03:03 PM
Man alive my head is spinning!! She's definitely a better woman than I
Posted by: Golf54deciple | June 07, 2009 at 05:38 PM
Wow!!! It makes me tired just reading about it. Have fun and enjoy alittle time with the family.
Posted by: Georgia | June 08, 2009 at 12:06 AM
Absolutely incredible! And to be honored by the King and Queen AGAIN! Wow! So deserving we would say! Hope all the meetings/opportunities work out. Best of luck with the IOC as we know this is important to those who love/live golf. Take good care of your girls Mike and safe travels-
BK
Posted by: B. K. | June 08, 2009 at 06:28 AM
Nice to have this update from you, Mike.
Some scedule you have Annika! Congratulation to your medal. it´s absolutely right that we honor you for all the things you´ve done for Womens golf and for everything!! I am so proud that you are Swedish. Take care and best of luck.
I myself will take care of my golfswing, it can always be better!!
Lena
Posted by: Lena | June 08, 2009 at 01:18 PM
Coack K one day and the King and Queen the next. What can you say, I'd probably picked Coach K even though I'm Swedish.
Hoppas ni får en trevlig resa i Sverige och att ni har lite tid över till att njuta:)
Best of luck with everything!
V
Posted by: V | June 08, 2009 at 01:21 PM
Mike....you forgot to post which one of those days you two will grab 40 winks. And I know where you are going....did you get your dental degree already?
Kudos to Mama....but she's earned it all.
Take good care of her...
Cheers
Posted by: Buzz | June 08, 2009 at 03:31 PM
Thank you both for todays press conference.
Annika, I am deeply impressed by you.
Your humility, engagement and your natural way of beeing a real woman. Your products! Rough elegance is what I smell from your fragrance. Wonderful. And a really tasty wine, smooth with a nice sourness. You are the device of your fragrance and I will share your passion!
It is brilliant as your golf.
I wish you and ypur family the best of luck on this new path
/Lotta
Posted by: Lise-Lotte Arback | June 09, 2009 at 09:59 AM
Your in your second day of your whirlwind trip, but you look great! I'm sure you had a great visit with the King/Queen of Sweden - you deserve your award. You've done so much for your country. And I'm sure the junior players are just soaking up all the knowledge that you can pass on to them. What a wonderful role model you are!
Posted by: Mary E. | June 09, 2009 at 04:45 PM
Wishing you all the best as you present to the IOC. Whether indoors or outdoors, the sport is truly for everyone. Blessings to you both.
Posted by: Steve Graves, Sr. | June 13, 2009 at 09:11 AM